Monday, April 30, 2018

Seth's Blog : Two bits of fame

Ogilvy & Mather was on line 1. (I actually only have one line, but it sounds cool to imagine that they could be on line 1). The news was unexpected. They were calling on behalf of the AMA and inviting...

Two bits of fame

Ogilvy & Mather was on line 1. (I actually only have one line, but it sounds cool to imagine that they could be on line 1).

The news was unexpected. They were calling on behalf of the AMA and inviting me to be inducted into the Marketing Hall of Fame. I actually thought it would be more likely that I'd be invited to join the Roller Derby Hall of Fame.

The ceremony is on May 17th in New York. 

Also!

The Dip was on Billions on Showtime yesterday (note: Cable-TV language included):

       

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Seth's Blog : How cold is the turkey?

If your customers had to stop using your product or service tomorrow, how much would they miss it? How easy are you to replace? How deep are the habits, how essential are the interactions? Being missed when you're gone is...

How cold is the turkey?

If your customers had to stop using your product or service tomorrow, how much would they miss it?

How easy are you to replace?

How deep are the habits, how essential are the interactions?

Being missed when you're gone is a worthy objective.

       

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